How Local Bakeries Can Increase the Sales of Cakes with Customized Boxes
The competition in the bakery industry is enlarging day by day. It becomes crucial for bakery brands to stand out from their rivals in the competitive world of baking. Are you baking tasteful cakes at your bakery shop and striving to increase your graph of sales? Looking for an effective approach to create a lasting impact on the buyers? Custom cake boxes are a quick solution to bring forward your business in a competitive environment and generate profit. In this blog, we will discover how bakery brands can benefit from custom boxes and maximize cake sales in the meantime. What are you waiting for? Let’s get started without further ado.
Stand Out Bakery Brand from the Competitors:
There are a plethora of bakery brands operating in Pakistan. Another wonderful benefit of personalized cake boxes is that they differentiate your brand’s products from their rivals. You can decorate bakery boxes with incredible embellishments to give a special look to the packaging and make products outshine on the crowded shelves.
Ultimate Protection for Cakes:
One of the key advantages of cake boxes is that they offer ultimate protection to your baked goods on and off the shelves. Cake safety is important whether you ship products or display them on retail shelves. Shipping boxes for cakes are manufactured using robust materials. So, cakes stay protected against harmful environmental elements during transport as well as shelf storage. Besides that, the addition of inserts makes packaging visually appealing and keeps cakes compacted in their place, preventing damage during shipment. Ultimately, cakes reach the best condition on the client’s doorsteps. It elevates clients' satisfaction and encourages them to make repeat purchases.
Build Brand Identity:
Today’s clients have become brand-conscious. They prefer to shop for their favorite flavored cakes from famous brands. These boxes are an economical and influential tool to reinforce brand identity. Brands can get packaging printed with exclusive branding details like signature logo images, slogans, and artwork to offer clients a memorable buying experience. Besides, you can add exciting and bold color schemes to add a personalized touch to the packaging. Thus, customers feel satisfied and make your brand their go to option for buying baked goods.
Extend Cakes’ Shelf Life:
Usually, bakery items like pastries, cakes, muffins, brownies, etc. are highly delicate and sensitive items. Another great benefit of custom cake packaging is that it increases the shelf life of cakes and lets them last for longer periods on retail shelves. Because these boxes are made with airtight closures that block toxic substances such as dust, moisture, light, oxygen, etc. Thus, the cake’s freshness lasts for a longer period and does not expire before its due date.
Make Informed Material Choice:
Next, there comes the selection of the box’s material. Food-grade material is an apt choice to create boxes for baked items. Kraft and cardboard are the most preferable options due to their sturdy and eco-friendly nature. Brands can choose box material that suits their products and budget.
Ultimate Choice to Promote Green:
Nowadays, customers care about their environment, and green packaging is their ultimate motive. Eco-friendly packaging is an excellent way to attract eco-conscious consumers and reduce carbon footprints. Cake boxes are made using recycled kraft and cardboard paper. Packaging is completely compostable and can be recycled or reused.
Selection of box size and shape:
First of all, you have to choose the box’s size and shape to snugly fit your cake. The box’s size depends on the quantity of cakes that you pack. A 2-pound cake demands a larger box, while a small box will be suitable to pack 1 or 1.5 pounds of cakes.
Enhance Product’s Visibility on Retail Shelves:
We are living in a postmodern world. People cannot spare enough time to explore the desired cake on the retail shelves. Brands can customize boxes with die-cut windows to enable clients to preview cakes without unboxing. Besides, a window in packaging retains the product’s integrity and helps buyers to make quick purchasing decisions without a second thought. We recommend adding a thick PVC sheet on the window to protect cakes from dirt, soil, and pollutants.
Choose Design Elements:
Further, you can add creative design elements and branding details to reflect your brand. You can imprint logo design, alluring typography, vibrant hues, and catchy add-ons such as windows, inserts, or handles to make products identifiable in the crowded market. Further, you can incorporate finishings like embossing, debossing, gloss finish, matte, and hot foil stamping to give a special feel to the packaging.
Next, another benefit of cake boxes is their customized nature. These boxes are completely customized. They are available in custom designs, sizes, shapes, layouts, colors, and add-ons. Brands can get packaging tailored to desired designs that resonate with their brand theme. You can print packaging with appealing graphics and product details like included ingredients, cake flavor, price, etc., to offer buyers an unforgettable buying experience.
Maximizing Profits with Smart Cake Box Choice
Another amazing advantage of custom cake boxes is their functionality. Brands have the freedom to design packaging as they desire. Gable-shaped boxes with handles are a popular box style due to their unique and easy-to-use design. Handle in packaging makes it convenient for consumers to carry around products without worrying about product damage.
Apart from functionality, cake boxes are a highly effective and economical tool for a brand’s marketing. Brands can print packaging with website URLs, media handles, and contact information to connect with wider audiences. As a result, your brand reaches potential audiences online. Brand visibility increases, which leads to more sales.
Final Words:
We can say that custom cake boxes are crucial to improving the presentation of your baked goods and generating sales instantly. They keep cakes protected, enhance their shelf life, promote sustainability, establish brand identity, and stand out brands from the rest. Invest in bakery packaging right now and let your bakery brand fly high. What’s the wait? Choose Custom Boxes Pakistan as your packaging partner for all your packaging and printing needs. Our company offers top-notch and error-free packaging solutions at market-competitive prices. Reach out to our team today to gather further details.
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